How can car stickers grab your customer’s attention?
Are you looking at getting stickers for your personal car or your fleet of company vehicles?
Stickers are one of the best ways to make your cars or vans get attention on the road. Think of Eddie Stobart lorries – they are one of the best-known examples of using branded vehicles to grow a business.
However, there are lots of options, and it can be confusing to know which is best. It largely depends on your objective, budget, desired effect, and brand.
And that’s why we’ve written this article – we’re here to help. We’ll guide you through the various options of how to brand your truck, car or any vehicle so you can make the best decision and save yourself time and money.
So let’s dive straight in.
1. Custom bumper stickers
Bumper or car stickers are small and can be relatively discreet or large & in your face. It all depends on the design you want. Bumper stickers perfect for showing your affinity to a charity, political party, or membership to your local golf club.
Bumper stickers are, low cost, minimal design skills are needed, easy to order & apply, and you can quickly remove them when you want to sell your car.
When searching for car stickers, go for a premium sticker that’s plastic & laminated. The laminate will protect the printed image from fading, scratching or getting chipped.
Getting the right adhesive is critical. It needs to be strong enough to stick but not too strong to peel away the paint on your car when removing. Ask your supplier if you have concerns.
2. Custom magnets
Magnets are great if you have a van with metal sides. They’re super quick to apply & remove and there’s less risk of damaging your bodywork.
They are however so easy to remove somebody else could do it. Simple shapes are also only possible, like squares or circles, because of how hard magnets are to cut.
When ordering custom printed magnets, make sure you choose the correct strength.
3. Custom wrap for your vehicle
This last option is the most expensive but can give incredible results. In many cases, it can be over the top, and a simple car sticker will do.
Wraps can also add value, but only if they’re a single colour. Your company-branded van will probably not increase the value – sorry! There are loads of incredible examples of custom wraps – this image shows a few:
If you’re planning on getting a custom vehicle wrap, it will cost up to £2000. Cars are less and vans more because of their size. Wraps are expensive because they require custom design work. The application of the vinyl is complex and can take multiple days. The materials used are advanced as they have to go over highly curved surfaces.
A quick Google will give you many places that can wrap your vehicle. Be sure to check their reviews & previous work. As with most things, there are good & bad providers.
We hope this article has helped you to understand how you can use car stickers to grab your customer’s attention. If you have any questions, please comment below.
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